Wondering “How do we bring new guests into our club?” Tired of the same old Open Houses? Here’s some NEW ideas to inspire your team!Club Campaign Challenge
Several clubs rose to the challenge to promote their club to their community in a fun, unique, attention-getting way. They stretched outside the box and held some amazing events! A few of those clubs actually submitted their event information for consideration in the Club Campaign Challenge. Those entries were judged on …
- Uniqueness of idea – 30%
- # of guests their promotion brought to their club – 30%
- % of those guests who became members – 30%
- the FUN factor! – 10%
Here are the winners, and some creative and inspiring ideas you can use to promote your club to your community.
3rd Place and winner of the Lectern Banner – Finding Vino
Finding Vino took the Open House concept to a whole new level. As you read and watch what they did, think of how you can freshen up the same-old-same-old and turn open houses into packed events. Rather than submitting a write up, their team filmed a quick video for you to watch. CLICK the image below to watch the video.
For more information, contact the Finding Vino team through their website at http://findingvinotoastmasters.com
2nd Place and winner of $50 Gift Certificate at Toastmasters International – Ambassadors Tsawassen Toastmasters
Inspired by PRO Edward Yuen’s presentation on how everyone in a club is a VP of PR, Ambassadors took PR to a whole new level. They rallied their team with their “Everyone’s a VP PR” initiative, rewarding members with entries into a special draw each week for Massive chocolate bars and a $10 Gift Certificate for the local pub “The Rose & Crown”, who offered to sponsor their team.
ANY promotional activity counted – articles and press releases in the local paper, tweets, facebook postings, flyers put in strategic locations, personal emails, one-to-one conversations – members shared how they had promoted the club between meetings. The promotion was fun, interesting and habit forming.
Now their entire team knows it’s their duty to reach out to their community and promote the Toastmasters opportunity. Many guests came. Their efforts are still producing results and several guests have became members (5 during the Club Campaign Challenge period). This promotion is highly unique, and ABSOLUTELY FUN!
1st Place and winner of $100 Gift Certificate at Toastmasters International – Penticton Club #2392
Enlisting the help of local new publications and the local TV station, Penticton Club #2392 turned a small event at the local Farmer’s Market into a steady stream of guests, many of which have become members. A challenge closing time, they had gained 18 new members!! They gave speeches in the market each hour and invited the public to participate in some fun, friendly Table Topics. Members rallied around participants to clap and cheer.
This takes reaching out to your community to a whole new level through leveraging!
For more information, you can contact this club through their website at: http://2392.toastmastersclubs.org/
Are you inspired by what’s possible for your club? You don’t need a contest to try a new club promotion idea. Think outside the box, consider the talent on your team and the type of people you want to attract. People want to belong to group that is fun, interesting and provides an opportunity for them to grow and succeed. They are looking for you; they just don’t know it yet!
~ District 21 LGM 2014-2015